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THE MIDLIFE PROFIT SHIFT

YOUR SKILLS ARE DIGITAL GOLD

HERE'S HOW TO CASH IN

YOU'RE NOT BUILDING FROM SCRATCH.

YOU'RE USING WHAT YOU ALREADY KNOW TO BUILD INCOME THAT FEELS EXCITING AGAIN.

DOES THIS SOUND FAMILIAR?

You've built a respected career. You've worked hard, supported your family, and achieved so much.

But deep down, you know there's something more waiting for you.

You want income that feels exciting again

You want time freedom to enjoy life on your terms.

You want a new challenge that lights you up.

But right now? You feel unsure where to start.

The online space feels overwhelming, confusing, and hard to navigate. And you're not sure if women like you really belong here.

I GET IT, BECAUSE I'VE BEEN THERE.

Hi, I'm Kathryn Stephenson

Former doctor, midlife digital marketer and founder of 50plusdoitdigital.

At 52, I was balancing my career in medicine, caring for my daughter with additional needs, and supporting my mum with Parkinson's disease.

I reached a point where something had to change.So, I walked away from certainty and into possibility. And here's what I discovered:

I wasn't building from scratch. I was building what I was always meant for. The skills I'd built over decades became my ticket to online income. I didn't need to be perfect, polished, or picture ready. I just needed to be honest and share my story.

WHAT YOU'LL GET INSIDE THE MIDLIFE PROFIT SHIFT

In under 10 minutes, this free guide will show you:

• The 5 myths holding women in midlife back from selling online (and the truth instead)

• Real-life examples of how career skills translate into digital products

• How to uncover your own "digital gold" in minutes

• The first step to turning your profession into profit

This isn't generic advice. It's a straight-talking, beginner-friendly guide to help you see what's really possible for you.

BONUS: THE REINVENTION ROOM

When you download THE MIDLIFE PROFIT SHIFT, you'll also get an invite to The Reinvention Room.

My free WhatsApp group where women in midlife come together to:

Ask me anything about digital sales - honestly, no question is too small.

Get straight answers - because we're all tired of people talking in riddles on social media.

Find the right first step - and remember, starting small is often the smartest move.

Come along to the free monthly live Q&As - I'll share the same tips that helped me grow to 30k Instagram followers and consistent 4-figure months.

Because sometimes a PDF just isn't enough.

You need a real conversation.

READY TO START YOUR SHIFT?

YOU DON'T NEED TO BE YOUNGER.

YOU DON'T NEED TO BE SOCIAL MEDIA SAVVY.

YOU JUST NEED TO TAKE THE FIRST STEP.